Pop Mart has officially filed a lawsuit against 7 Eleven and several of its California franchisees, accusing them of selling counterfeit versions of its wildly popular Labubu toys—dubbed “Lafufus.” These knockoffs mimic the original packaging but suffer from poor design, loose stitching, and malformed features that damage brand integrity and deceive collectors. Pop Mart is seeking injunctions and financial damages, arguing the fake products undermine the collectible toy market and consumer trust. As blind box culture explodes globally, this lawsuit tests the limits of intellectual property protection in the booming designer toy industry.